Tag: Film Festival
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A Comparative Analysis of the Encoding of Cultural Soft Power Communication in Chinese and Australian Film Festivals
The Shanghai International Film Festival (SIFF) and the Sydney Film Festival (SFF) are government-led film festivals in China and Australia, each with distinct characteristics in visual style, narrative structure, and modes of communication. SIFF leverages government leadership and national strategies such as the Belt and Road Initiative to strengthen cultural export and the shaping of…
